Sponsorship Opportunities
SEEDS Under the Stars
SEEDS Under the Stars is an intimate, farm-to-table evening celebrating local food, entrepreneurship, and the vibrant spirit of Uptown Shelby. Set against the historic backdrop of The Banker’s House, this annual fundraiser supports the Shelby Entrepreneurship & Education Development for Success (SEEDS) initiative and the ongoing work of the Uptown Shelby Association.
We offer a range of sponsorship opportunities designed to highlight your business while investing in the continued growth and vitality of our community. Each level provides meaningful recognition and the opportunity to align your brand with an unforgettable evening under the stars.
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Christmas in Uptown
Christmas in Uptown Shelby brings magic to our community, but would not be possible without our incredible sponsors!
Small Business Saturday Pop-Up Market (Christmas Market)
Saturday, November 28th
This sponsorship helps us support local small business owners during the most important shopping season of the year. It also allows us to create a truly magical experience for our community, with festive touches like Christmas characters, a live DJ, a photo booth, and more. We couldn’t do it without you!
Annual Tree Lighting
Saturday, November 28th
Held in conjunction with our Small Business Saturday Pop-Up Market, the Annual Tree Lighting is a beloved Uptown tradition. This sponsorship supports local musicians and helps us fill the evening with joy, Christmas spirit, and unforgettable moments for our community.
Holiday Crawl
Date TBD
We’re excited to introduce a new Holiday Crawl to further spread Christmas cheer throughout Uptown Shelby while supporting businesses across our district. This sponsorship helps bring the event to life—and offers a unique opportunity to be part of the creative process in launching a brand-new Christmas tradition.
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Christmas Parade
Sunday, December 6th
Our Christmas Parade is a cherished Uptown Shelby tradition, and this year we’re making it more lively, festive, and community-focused! Sponsorship helps us increase participation, create a joyful atmosphere, and spread Christmas cheer throughout Uptown Shelby.
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